Connect with consumers wherever—and whenever—they are looking for health information

You need to connect with consumers in all the moments along their personal healthcare journey.

We can help you do this and focus your marketing resources:

  • On areas of greatest opportunity
  • In a media-mix of maximum efficiency and reach
  • With accountability for measureable results

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Integrated Marketing Solutions and Strategy

With over 15 years of experience and technological innovation, we have the talent, actionable insights and omni-channel solutions to create the right program specifically tailored to your needs.

  • Business Opportunity Analysis
  • Audience Identification, Targeting and Retargeting
  • Campaign Planning and Management
  • Integrated Media Planning and Strategy
  • Marketing Automation
  • Creative Services
  • Digital Services
  • Campaign Analytics and Analysis
  • Testing, Optimization and Continual Measurement

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CRM, marketing automation, and retargeting

Create sophisticated campaigns that target consumers with the right messaging at the right moment wherever they are. We help you bring them to your owned online channels and optimize conversion.

  • Marketing automation to create and maintain ongoing relationships with known consumers and patients
  • Retargeting after visits to your site, your owned channels and healthgrades.com
  • Video pre-roll ads to create higher engagement and conversion
  • Landing page designed to maximize engagement and conversion

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Connecting your brand’s offline and online experience

Leverage our extraordinary knowledge of consumer behavior and award-winning digital team to help consumers find, select, and book with your doctors online at your web properties.

Our team can create seamless, integrated campaigns to connect consumers and your brand, increase traffic, optimize conversion, and create new, loyal patients.

  • User experience design
  • Creative
  • Content
  • Development
  • Search
  • Healthgrades API Integration
  • Measurement and hosting

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Omni-channel research and planning

Connecting the dots starts with our team of integrated marketing strategy experts. We’re with you every step of the way.

Our marketing strategists leverage state-of-the-art data analytics to identify and size your business opportunities.

  • Who are your most valuable potential patients?
  • Where are the best places to reach them?
  • When is the right time to connect?
  • What messages will resonate?

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Integrated marketing strategy

Identify those healthcare consumers most likely in need of the services you want to grow. Our strategic team leverages unique, market-proven predictive modeling and marketplace data.

  • Unique socioeconomic data, psychographics, and media preferences
  • Medium most likely to reach each consumer
  • Message most likely to engage
  • Targeting across all media

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Channel-agnostic media planning

Drive optimal efficiency and reach of every communication.

Our team can craft the right marketing communications plan for your exact needs.

  • Expertly targeted and personalized
  • Optimized for reach and efficiency
  • Video pre-roll ads to create higher engagement and conversion
  • Continual testing and learning

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Comprehensive omni-channel measurement

You deserve true transparency and accountability.

  • Channel attribution
  • Channel efficiency
  • True contribution margin and ROI

Our insight-driven analytics and insight team continually monitors your omni-channel media plan for reach and efficiency.

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More experience, bigger reach, the right people

With more market data and a greater digital healthcare communication history than anyone else, we have the data — and insights — to be your partner to create the results you want to deliver.

Since 1998, with over 800 employees, a team of dedicated data scientists, and offices in four cities, we continue to be the market innovator in connecting the right consumer to the right doctor and the right hospital.

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Let us provide the pieces to craft a consumer
acquisition and retention solution that is right for you

Request a Demo